where does obey fall, and where should it fall in the streetwear vs street fashion game?

obey's postion

obey clothing opinions

survey results for obey awareness

28 respondents were between 16 and 24 years old, 70% of respondents were women the rest were men, 4 of them were part of the streetwear community

https://docs.google.com/spreadsheets/d/1Yu9wRgoRDWet5tM7zCiyX7Nnw0pAvE9GGcFDxXLCM5I/edit?usp=sharing

Do you know the brand Obey Clothing?

Do you know their message and what they stand for?

80% of respondents said no, the rest said yes/maybe

Do you like the brand?

most respondents agreed that the logo was a strong recognisable aesthetic and that they liked the look of it

some people said it was old school, a past tend and they didn't think much of it anymore

reddit

references

[DISCUSSION] What ever happened to Obey? : streetwear. (2018). Retrieved from https://www.reddit.com/r/streetwear/comments/8ru8jj/discussion_what_ever_happened_to_obey/